Category Archives: SEO Writing

Don’t Wreck! – Increase Web Traffic With Purpose

You want to increase web traffic. We know.

However, did you know that increasing your web traffic without purpose could actually prove harmful for your site?

Why would you head down a tunnel if you had no idea where it ended? If that gets your attention, read more.

Increase Web Traffic With Specific Goals

Recently, some new, potential clients approached us at Taylor Content Creation and the following exchanges ensued:

Hey, I am planning on launching a new site and re-launching an old site that has been dead for some time. I was wondering what Taylor Content Creation could do to drive more traffic to my site. -potential client

In order for your site to get the most out of your site, you want to attract traffic within a specific set of boundaries prior to branching out. Otherwise said, slow growth with traffic is the best kind. Creating a rich, organic embedding of keyword phrases and overall great content is the only way to do this. There is no get-traffic-quick-scheme that is going to benefit you long term.

Taylor Content Creation uses two main methods for increasing web traffic that include but are not limited to SEO writing and web presence optimization. -taylor content creation

Determining which method is right for your company is easy, as it should involve a combination of both.

The Right Way to Increase Web Traffic

Why should a bunch of people that have no interest in your site whatsoever be finding it online? They should not.

You want to attract online traffic that is interested in your content, product or service. If you are getting a bunch of hits on your site and everyone leaves your site right away that is no good. It increases your bounce rate, affects the overall rank of your site and ultimately wastes people’s time.

I need 100+ clicks in order to make monetizing my site worth while CPC wise. As you can see from the attached screen cap of my current viewer ship I has a nice ‘pop’ in traffic however it quickly fell -potential client.

The right way to obtain web traffic is to first attract the customers in your geographic region by creating a rich source of keyword target phrases that are organically embedded in quality content. After developing a good local audience, start competing for greater reach through rich backlinks, online reviews, social media interactions and forums that assist in creating a more impactful web presence.

The Wrong Way to Increase Web Traffic

Creating duplicate content, stealing from other sites and generating false, low-quality backlinks are sure ways to get traffic to your website… the wrong kind of traffic. Will you get more people to discover your website? Yes. Will they stay and likely return? No. Rather than making a choice that will help you short term but hurt you long term make the correct, long-term investment when considering the life of your website.

increase web trafficSpeaking of investments, Google and Facebook ads are definite winners for some. If you choose to purchase ads be prepared to spend a lot of money for which you will see little return unless you consistently spends lots of dough. These campaigns are costly because you are competing with other businesses also buying ad space. Plus, you must keep these campaigns consistent and ongoing which means your expense will be high (if you want the best visibility) and ongoing.

Is that what you want?

Increase Your Web Traffic With Us

In this case, slow and steady wins the race. Hire a Taylor from Taylor Content Creation and get your site out of the lost tunnels of online garbage. Break through to the better side of web traffic.

 

 

Using Yoast – Make Your SEO Measure Up

Using Yoast Is A Cinch

Read this if you want to know why using Yoast is sure way to make your SEO start to measure up against the competition.

If you want readers, buyers, investors etc. to find you online you have to have some kind of SEO and using Yoast will give you a headstart… even if you have no idea what in the world you are doing.

What is SEO?

First of all, why would you read anything about SEO if you have no idea what it is? Now keep reading.

SEO stands for search engine optimization. If your pages and or posts are optimized it means they have a better chance of ranking high for a relevant search query. For instance, consider the following person talking to themselves.

Hmmm, I need to find the best place around that delivers good Thai food. I’m gonna search for “good thai food.”

This guy types “good thai food” in the Bing search bar. A new page comes up giving him his search queries. There is a couple of ads at the top of the page and then all the organic search results. If your page or post was optimized by using Yoast your page/post would stand a better chance to rank on page 1 of this query. Make sense?

Why is using Yoast a good thing.

Well, it’s free. So, there’s that.

Also, it’s laid out in a very simple fashion to give you access to lots of bells and whistles necessary for maintaining good SEO. Take a look at some of the favorites:

  1. Quick Webmaster Tools Verification – uggggghhhh, verifying Google, Bing or any of these things can get very annoying. the one step and you’re done process is very much enjoyed
  2. Controlling the Meta – Titles and Meta data are highly critical for rank returns, they just might be the most important for your posts… they are… so using Yoast helps you control them in a way that will save time and thought
  3. Social Media – Yes, this is standard, using Yoast allows you to push posts automaticall to your Facebook, Twitter and Google+ accounts… if it didn’t that would be a bad thing
  4. Site Maps – Don’t know what a site map is? Don’t worry, you don’t need to, Yoast handles that detail… actually it’s a big detail for search engines

Just look at those four things. You know what rhymes with four? More, yes, Yoast gives you a lot more options for control and optimization.

Just be warned, if you do not know what a certain category of control is for then just leave it alone pretty please.

Why is using Yoast a bad thing?

It isn’t. So go use it.

Yes, we have said it before for keyword density and we will say it again using Yoast is free and proves an awesome option for helping eliminate the fuss of verifying webmaster accounts, counting on generic meta data, syncing social media and setting up site-maps. Whew, that was a lot of alliteration for just one small sentence. Nonetheless, it is all true.

Last words on using Yoast… use Yoast to get the most. It’s easy, free and a great way to make sure you measure up.